WEBINAR: DO IT YOURSELF BLOG TOUR

Here at the Saima Agency, we get plenty of requests from authors who would like to go on book blog tours. After all, marketing studies have demonstrated that blogs influence consumers more than social networks, and also indicated online word-of-mouth (WOM) is second only to in-person recommendation (Jupiter Research). What holds these authors back? Cost. What if you were told what the nuts and bolts were to getting your own book off on a blog tour?

In this 60-minute workshop, you’ll learn:

• how to time your blog pitching to the release date of your book
• in what way you should — and shouldn’t — approach the busiest bloggers
• how best to organize the upcoming coverage
• a few tips on writing guest posts so you won’t become overwhelmed

Bonus: One attendee will win a free 1-hour consult with the Saima Agency on any aspect of book publishing! And every registered attendee will receive a free copy of our e-booklet “Best Practices: Pitching Book Bloggers”.

Diane Saarinen has been energetically advising outstanding authors since 2008. The Saima Agency coordinates publicity for talented writers, including New York Times bestselling author Cathy Marie Buchanan (The Day The Falls Stood Still); internationally bestselling historical fiction author Sandra Gulland (The Josephine B. Trilogy); Globe and Mail bestselling author Catherine McKenzie (Spin); Kafka Prize award winner and Commonwealth Prize finalist Isla Morley (Come Sunday); and longlisted for Canada’s prestigious 2011 Giller Prize, Genni Gunn (Solitaria). Diane holds a certificate in Public Relations from Media Bistro.