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The Book Marketing Network

For book/ebook authors, publishers, & self-publishers

In this discussion, please add tips and leads that others can use -- especially ones that you've found were useful in writing, publishing, and marketing your books.

Tags: books, leads, marketing, tips

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My tips in selling my poetry book are:

Attend events to sell your books
try doing cards, bookmarks, framed poems to sell
Have more of chose of varitey of item in creativity way
offer free gifts
link with other self-publishers of type of genre book
submit your site to free search engines
Be creativity
think out side the box

we sell our romantic cookbook to hotels that use it for romantic packages.

do the 80 20 calculation

figure out where 80 % of the sales will be and focus on those customers and what needs to be done.

get distribution this is the key

chef robert

this helps you focus on the best bang for your time and effort.
I've posted multiple blog entries here on BMN regarding my own signing/marketing experiences. They can also be viewed on my BMN page or my personal site at: http://www.authorsde.com/dennisngriffin
John, I noticed that you gave a presentation on Book covers. Covers can sell the book! Because we import our books from UK, often the cover is different from what an American has seen back in the States and they are surprised. They do not consider that what attracts the British eye is different from the American .

When my first book,Woman: Identity and Relationships was published the first edition had a black cover and small box with white background and red rose on it. It made the book look serious. 1,000 were printed. It sold about 8oo within a year. It had limited distribution. I thought I should do a reprint because I would be in the US and speaking a lot for two months. A reprint of 1,000 more was arranged. I changed the cover to a white background and a beautiful yellow rose. When I displayed the two together people always went fot the second edition-the yellow rose. I have only about 100 copies of the book left-yes -more of the red rose on black than the yellow rose on white! Cover is important. Also when I attended a writer's conference in the UK, I learned the British are attracted to a different cover than the Americans. Now living in Turkey, something that would attract the Briton or American would not attract the Turk. Designing the cover with the audience for now and the future in mind is so important. If you take your book international it needs to be able to attract the eye of the other nationalities.

You are right that cover is not just for the initial sell, not just for the initial impression, but also for the potential of follow-up sales. Very helpful presentation you gave. Thanks.

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