Pricing - The Book Marketing Network2024-03-29T08:52:09Zhttp://thebookmarketingnetwork.com/forum/topics/pricing?commentId=523145%3AComment%3A562565&x=1&feed=yes&xn_auth=noHi Everyone,
I could be wrong…tag:thebookmarketingnetwork.com,2013-02-06:523145:Comment:5625652013-02-06T18:51:03.468ZArthur H Taferohttp://thebookmarketingnetwork.com/profile/ArthurHTafero
<p>Hi Everyone,</p>
<p>I could be wrong, but my take on pricing is that there are two separate tribes of readers; electronic readers and book in the hand readers. E-readers want books cheap or free. Book in the hand readers hang out at Barnes and Noble and other bookstores drinking coffee and reading books for free, but will occasionally pop for a hard cover or paperback on sale. Others cannot travel or go for an extended vacation without at least two books in hand. I charge .99 for…</p>
<p>Hi Everyone,</p>
<p>I could be wrong, but my take on pricing is that there are two separate tribes of readers; electronic readers and book in the hand readers. E-readers want books cheap or free. Book in the hand readers hang out at Barnes and Noble and other bookstores drinking coffee and reading books for free, but will occasionally pop for a hard cover or paperback on sale. Others cannot travel or go for an extended vacation without at least two books in hand. I charge .99 for e-books (I have 21 of them) and for paperbacks 9.99 or 14.95 and I get better sales with my paper books lol. Most of my books are for teacher lesson plans in various disciplines and it makes more sense for them to download the cheap .99 file, but they buy the books (or the school or school library) buys them. Some of this doesn't make sense to me, but, hey, it's their nickel.</p>
<p></p>
<p>Best Regards,</p>
<p>Arthur H Tafero</p>
<p>askmrmovies.com</p>
<p></p>
<p>Professor of Strategic Management</p>
<p>Jimei University, PRC</p> Hi Neil,
I've been yammering…tag:thebookmarketingnetwork.com,2013-01-30:523145:Comment:5618932013-01-30T16:16:47.377ZSteven M Moorehttp://thebookmarketingnetwork.com/profile/StevenMMoore
<p>Hi Neil,</p>
<p>I've been yammering about ebook pricing for a while (most recently in my "News and Notices..." on my blog). Here's my take: Anyone who gives his book away now (i.e. after the Amazon algorithm changes take away the incentive) or sells it for less than $2.99 is either stating his book is crap or seriously undervaluing all his hard, creative work. So your action is the correct one. Moreover, $2.99-$5.99 seems to be the golden spot in pricing. I figure in how hard it was to…</p>
<p>Hi Neil,</p>
<p>I've been yammering about ebook pricing for a while (most recently in my "News and Notices..." on my blog). Here's my take: Anyone who gives his book away now (i.e. after the Amazon algorithm changes take away the incentive) or sells it for less than $2.99 is either stating his book is crap or seriously undervaluing all his hard, creative work. So your action is the correct one. Moreover, $2.99-$5.99 seems to be the golden spot in pricing. I figure in how hard it was to write the book, whether it's been serialized on my website (Evil Agenda, for example), whether it's a second edition (Full Medical), how many words long, and the genre (The Secret Lab is at $0.99 because it's a YA sci-fi thriller and young adults have that kind of cash setting around). For my books with Infinity and Xlibris, I accepted their pricing (with hindsight, nowadays I would change that). Good luck with your books.</p>
<p>r/Steve</p>
<p> </p>