The Book Marketing Network

For book/ebook authors, publishers, & self-publishers

I'd like to start a new forum where people can talk about what's working for you right now in marketing your book.

I think this will help other authors to prioritize their activities if they can find out what's working for other people. This would be especially valuable to new authors.

I've share the hottest tool that I'm using right now. And that's Twitter. As you will note on the main page of this Book Marketing Network website, both my website and this network have been rising in Alexa ranks (and visits) because of my use of Twitter.

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Edie, just watched your trailer (#6). I'm amazed your publisher did 6 of these. 1 wasn't enough? 3? Anyway, it's very cute and it looks like you've got over 200 views on Youtube, which isn't bad. Is it your dog in the trailer? Terminally cute.
Joel, the first five were lead-ins to the 6th; they were released one a week for six weeks, to create buzz... which they didn't. The first one got the most views (over 500, I think), so I was disappointed that there wasn't a buildup.

But yes, it's my dog, and he's a star!!
I think you're probably right, Tim. I'm more curious about the rationale of doing these trailers for the reasons you cite--how do you get people to watch? Book trailers just seems to be the meme of the moment, you have to have one, "regardless of the facts." That's what led to my inquiry.

Maybe someone else has a book trailer that's produced actual results? Just asking.
Tim, I have it on Facebook, but I don't have enough friends/fans to spread it around, I'm afraid. It doesn't seem to be an instant process.
Done! I'll await your the adulation from your ever-expanding universe...
I'm relatively new to Facebook. How do I do that?
Thanks for your nice words about my video -- and sorry it's taken so long to get back to you. I'll get right to it!
Everything! Some things to a greater degree than others. As a test, I "tweeted" my new book, "Don't Let an Old Person move Into Your Body" ( ) as a pre-pub offer. Started getting orders within an hour. Felt great!
Hey Jim, that's outstanding. What's your Twitter name? Others here might want to follow you.
I am new at this, as my book comes out in Feb. 2010. However, due dilligence does pay off. I devote 2 hours a day to marketing. I ordered extra review copies of my book, am making book store rounds. I give each store a copy of the ARC (its not a book they can sale - but has the picture of the cover on it). I give them my pitch and each time have gotten a warm welcome. Also, I put a note card inside the book as ask that anyone who reads the book post a review on amazon for me.
What is working most for me is letting people know about my book on websites. The websites are ones that focus on the same area: which is mental health. So far I've gotten over three sales on Lulu in one week but I'm working towards promoting it more. I've also submitted it to a publisher on mental illness books and memoirs.
The CEO of the company showed interest in my book and is currently looking it over. He also offered to briefly review it. The memoir is called Sweet Madness. It has a bit of everything: childhood, humor, and is based on dealing with a crisis from the mind of a sufferer. I think the best strategy is to find something that others can relate to and a target group or audience of readers. Then it is a matter of getting it out there. That's why I'm trying through this publisher, they offer aid in promotion such as articles, interviews, etc.

Here is the book on Lulu if anyone wants to check it out:



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