Indie Publishing Success
The indie movement for musicians began immediately after the internet began to be widely used. David Nevue, a leader in this movement, created his first website in 1995 and has been promoting his music online ever since. These musicians take full responsibility for their careers. They pay for all the recording costs and then all the manufacturing costs. It is not uncommon for an initial run of CDs to be 1000-5000 copies. Indie musicians are also quite adept at "grassroots" marketing. Most indie musicians never become a household name but there are thousands and thousands of them that make a full-time living pursuing the craft they love.
While print on demand is useful for an author to get a book in print at nominal costs it is a terrible way to go for someone who wants to make a living as an author. It is just not cost effective and books that are printed that way are not competitively priced when compared to those printed by the big publishers.
It's time for more authors to take their dream of making a living as an author more seriously by committing the funds necessary to print their books in bulk and take the responsibility to promote them. This route provides a much higher profit potential in addition to being able to offer your book at more affordable prices.
I absolutely believe in the ability of independent authors to make a full-time living if that is their dream.
Please share any successes you have had promoting your own book.