Barbara C. Lemaire, PhD has more than 20 years experience in marketing, public relations, publishing, strategic planning, sales, organizational management, project management and business coaching. She is Assistant Chairperson of Professional Coaching & Human Development Department at the International University of Professional Studies. Co-Founded Strategic Networking a business networking forum and Edited and Published the 2008 Comprehensive Non-Profit Directory of Albuquerque.
In the last few years, Barbara has turned her sights onto Web 2.0 - Social Networking and Social Media Marketing. With Social Media Made Simple she has developed a system to make this part of the Internet accessible to busy people.
Her book The CEO, Social Media & Leadership is an outgrowth of working with clients and the roadblocks they encounter in introducing Social Media to their marketing mix. This book is designed to educate CEOs on their role in representing the organization online.
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