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Donna Munro
  • Female
  • Gold Coast
  • Australia
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Something About Me and My Book:
I am the marketing publicist for Zeus Publications an Australian independent publisher who has been established for over 12 years. I've been on board two years but have a writing and graphic arts background along with marketing. I love the book publishing industry and writing is my passion. I'm open to any innovative marketing ideas for books.
Thanks to John Kremer's '1001 Ways to Market Your Book' I've imputed many of these ideas at Zeus.
Website:
http://www.zeus-publications.com

Donna Munro's Blog

Radio Interviews can work for your book

You’re about to be interviewed on radio for the first time. Don’t get nervous just do these simple things to make the interview work for you and sales of your book.



Plan your interview

Have questions and answers prepared and if possible give them to the announcer beforehand. Okay they won’t always use these guidelines but often they’ll at least ask some of the questions (particularly if you’ve made your answers interesting). Try to guess what else…
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Posted on April 18, 2011 at 8:04pm

TV sometimes it just all happens at once

Trying to get authors on television is the biggest challenge for anyone marketing books. Individual press releases sometimes work but with producers being very busy people I doubt they read them all. You're heading has to jump out at them and be extremely topical. Timing is everthing.

I've come across authors with special books that I was sure should get a spot on a program but none of the pitches worked no matter how enticing I thought they were. Other times the ones you don't think…

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Posted on September 19, 2010 at 11:33pm

Reality TV and Writers

John Kremer’s latest post asked his subscribers to tell him why they’d like to become reality TV show stars or creators. This got me thinking about the huge publicity these reality stars receive in Australia, often for doing nothing at all.…

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Posted on June 1, 2010 at 10:27pm — 3 Comments

Authors need to understand book marketing is different to other marketing

This blog was created to help the many writers understand that they really need to look outside the square.

Authors need good practical advice about book marketing because it is different to regular marketing and cannot be treated the same.

When authors come to me most of them are totally unaware of how the publishing industry works and how difficult it is to actually sell books. Most have never researched the facts before they begin their project. Usually, because they love…

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Posted on May 6, 2010 at 10:40pm — 1 Comment

Comment Wall (4 comments)

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At 1:19am on April 14, 2010, Simone Clare Bailey said…
Okay, Donna. Thanks for the comment. I promote the book asap in my own blog. Okay if I mention that the marketing officer thinks it's one of the best Zeus books? (wouldn't want to verbal you).
Simone
At 7:48pm on April 12, 2010, Simone Clare Bailey said…
BTW, I too am a Zeus Publications author - and my blog can be checked out at http://www.bingellsblog.bigblog.com.au.
At 7:46pm on April 12, 2010, Simone Clare Bailey said…
Hi, Donna - this is all new - I'm just getting my head around Facebook! Thanks for referring this to me.
Cheers,
Simone
At 8:09am on April 09, 2010, Kate L gave Donna Munro a gift
Gift
I just wanted to introduce myself, and my blog, The Book Buff: Book Reviews for Regular People. Check it out at http://www.thebookbuff.blogspot.com
 
 
 

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