Desire is a measure of passion to succeed. Desire is a crucial ingredient in the effort to attain greatness and/or monetary wealth. As we define wealth, we must first establish the basic principles by which wealth is measured. Wealth is equivalent to affluence. The word affluence is a derivative of the root word "affluere." In basic terms, 'affluere' means 'to flow.' Hence, wealth or affluence by any measure is equal to magnitude of flow...
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Bert Martinez
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John Kremer, book marketing expert
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