Wall Street Journal article featuring Rick FrishmanHere's an article from today's Wall Street Journal on the creating bestsellers at Amazon.com using some "promotional tricks." John also talks about this in his book, in Chapter 12 (right?).
Just this week, I've gotten emails of this nature from one specific publishing house for three of their authors.…
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Posted on March 23, 2007 at 8:57am — 1 Comment
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And http://www.freado.com/book/5120/THE-RHYME-MAN
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How I got on Oprah--well, that's a long story that happened very quickly. Suffice it to say that I knew what they were looking for and had a great story that tied in with a show that they were in production on (a follow-up to the book The Secret). It's true that in my work, I do have relationships with some of the production teams there, though.
My advice for anyone interested in being on the show is to watch the "Be on the Show" page at oprah.com for upcoming shows. Tailor your pitch to what they are looking for, and BE SUCCINCT. Have b-roll of yourself and be ready for things to move really fast once they do.
http://www2.oprah.com/tows/intheworks/tows_works_main.jhtml
I don't advise going directly to producers (someone's cousin-in-law works there, etc.), unless you have a personal relationship with them. The submission page goes to the assigned production team for that story, and they do read what is submitted to them.
Good luck!
Isn't that a great pained expression...and perhaps the most unflattering posture? I'm a publicist, I should know better!!! :)