What is the first rule for marketing books? It is this simple rule: repeat, repeat, repeat. Repetitive exposure before your core audience is the key to selling books. You have to continually be in front of your core audience on a regular basis. That's one reason for this free newsletter.
That is also why I've been repeatedly featuring my Ten Million Eyeballs online event in this network. 1. Because then when you are ready, you can easily sign up. 2. Because Ten Million Eyeballs is… Continue
Added by John Kremer on December 31, 2008 at 9:00am —
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RainToday.com, a website for professionals who want to grow their business, offers a weekly a newsletter called The Rainmaker Report. In an issue last year, they pointed to an article on their website about Three Profitable Branding Models for Experts by Vickie K. Sullivan.
It's a great article for anyone thinking about building a platform, including authors. Most of the examples in the article were authors. A great read. Check it out here:… Continue
Added by John Kremer on December 23, 2008 at 2:30pm —
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