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Why Stephen King Is Raging Mad...

Stephen King is raging mad. And that's not a good thing, since his mind conjures up some of the most evil things a man can do on a daily basis.

This time he's mad about a book he discovered -- "Fieldwork" -- that's apparently really good but no one wants to buy.

Here's what he says in the latest issue of Entertainment Weekly that's a good lesson for all of us in publishing:

"The good news: it's a great story. If this is such a good read, what's the bad news? That's… Continue

Added by Jordan McAuley on April 3, 2007 at 4:12pm — 2 Comments

Making Friends

Some people here still don't know what to do with friends -- whether or not to invite other members of the network to be their friends, why have friends, how to use them, etc. So, here's my advice:

First, collect friends. They make you look good. Plus friends can lead to real friendships and relationships. We can all use more friends.

Second, all friends become part of your address book so you can email them directly, either singly or in groups, if you have a message to… Continue

Added by John Kremer on April 3, 2007 at 3:47pm — 1 Comment

The Very Best of Both Worlds

My business has no boundaries creatively or demographically. Thanks to 21st century technology, my virtual team is scattered throughout the United States: I have proofreaders and editors in New York and Texas, IT personnel in California, Philadelphia and South Carolina, camera crews on the west and east coast, public relations associates throughout the country and the list goes on. The irony of my business is that within a team of many, I have only personally met two members but our connection… Continue

Added by Judi Lake on April 2, 2007 at 7:42pm — No Comments

Book Publishing Fear

Okay, I have ten traditionally published nonfiction books that I've done and they all have been alright experiences. But now I am tired of the query letter and submission process, don't want to wait a year to find out if I'm in "the 10% club" again, SO, I'm thinking about becoming a publisher and running some of my own books.

I've purchased several books on the process: Dan Poynter's Self-Publishing Manual, Mark Levine's The Fine Print and Fern Reiss' The Publishing Game.… Continue

Added by Andrea Campbell on April 2, 2007 at 3:15pm — 4 Comments

The Value of an Idea

I am currently in the process of writing an article about perceived value and its importance in the marketplace. In my article, I discuss this often overlooked component to successful branding and marketing, and why it is absolutely vital for a book marketer or self-publisher to understand the importance of perceived value. Not only how it can increase sales, and produce loyal readers, but how, if not properly managed, it can undermine… Continue

Added by Author Marketing on April 2, 2007 at 2:57pm — 5 Comments

NY Times Today

Did anyone see the Pushing a New Author Upstream article in the NYTimes today? Its worth the read..

When I was at HCI we would do this for some of our key books/authors. It rarely had much effect.

I think for a book to become a bestseller a LOT of different factors must converge, not the least of which is that the book must be really good. They… Continue

Added by Fallen Sky on April 2, 2007 at 11:01am — 5 Comments

Putting new products on website

A couple of months ago, I approached a lovely woman named Sue. I contacted her to see if she would be interested in making a soft toy in the likeness of the main protagonist from my children's book, "The Little Prince and His Magic Wand." She absolutely jumped at the idea (children's books and soft toys colliding? Can you imagine her enthusiasm?!)

We have now joined our…


Added by Jillian M. Curtis on April 2, 2007 at 8:30am — 2 Comments

In case you don't know about this- I think a great book marketing outlet

A while back, someone here suggested seeing if we could all help each other by adding reviews to our respective books on Amazon or somewhere online. I thought I could get Judi Lake to take on the monkey of figuring out how to do it, but she's smarter than that:-)

It may be way too cumbersome to work, however, this morning, I happened to read the Southern Review of Books newsletter and saw a piece about Amazon investing in a site named "Shelfari"

I went there and spent a… Continue

Added by Jim Donovan on April 1, 2007 at 1:25pm — 1 Comment

Detaching from Attachment

The principal of detachment is one I have simultaneously mastered and bumped up against for years. It all depends on the situation I’m in. Let me explain . . .

You know that excited feeling you get when you begin shopping for a new car? You walk into the dealership and see all the gleaming choices? Your heart begins to race as you fall in love with one particular make and model. It is called love at first sight. Within moments you’ve admired it from every angle, run your hands over… Continue

Added by WinningTheGameOfBusiness on April 1, 2007 at 10:55am — 3 Comments

How to get Mr. President to write a letter for your book?

Hi all,

I send a copy of my book to the President of The Republic of Singapore. I didn't expect anything in return but I recieved a personal letter from him instead.

Here is the letter writen for me.

Can I conclude that this is a celebrity's endorsement?

Yours Sincerely



Added by Sean Toh on April 1, 2007 at 1:51am — 2 Comments

172 and Counting ... Invite More Friends!

I'm back from the CIPA Conference. A great weekend. Lots of good people. I've invited them to join the network. We'll see who joins in the next week.

I am enjoying this network and adding lots of new friends. Please take time to add a blog post at some point and add some content to your personal page so we can get to know each other. I've been going around to different people's pages and seeing what they are doing. It's really nice to see all the pictures and finally put…

Added by John Kremer on March 31, 2007 at 3:26am — 5 Comments

Radio Cafe closes

In our daily newspaper here, the Tennessean, we have local neighborhood sections. I wrote this in tribute to a local hang closing its doors. The Tennessean.

Added by Rachel on March 30, 2007 at 4:00pm — 1 Comment

Are You Podcasting Yet?

If you are great! If you aren't, what are you waiting for?

Authors have so many ways to promote their books these days. There are websites, blogs, traditional advertising, and now networking, but many authors overlook the power of podcasting. With this newest medium of communication, authors can have instant access to their readers. Podcasting is useful for developing relationships with readers, giving them an opportunity to get…


Added by Samantha Gregory on March 29, 2007 at 12:26pm — 4 Comments

In case you don't already know it . . .

There are a lot of great people here, some of whom I know and many I hope to get to know better, however, there are two people on this group, who are among the most knowledgeable people around when it comes to book marketing and selling books.

Of course, founder John Kremer is one, and in case you have not had the pleasure of meeting him, Rick Frishman is the other.

I've had the pleasure to meet and get to know them both and even interviewed them for a publishing audio… Continue

Added by Jim Donovan on March 29, 2007 at 8:53am — 3 Comments

Another Season

This doesn't have anything to do with either writing or marketing, not directly, but I'm happy to share the simple news. I finished doing the taxes.

My husband is from Southeast Asia. He always contends that because this is my country, I should be the one responsible for figuring out our income tax. Of course, he's been in this country for more than thirty years so I'm not sure about the validity of that argument.

I have struggled with this task every year. I'm not a…


Added by Linda K. Jitmoud on March 28, 2007 at 10:32pm — No Comments

It's no SECRET that viral marketing works!

I am fairly convinced that the power of viral marketing has catapulted The Secret to some wonderful heights. My only question is this: How do I expose Blessings in the Mire to the contagion?

Added by J Deelstra on March 28, 2007 at 4:40pm — 1 Comment

Upcoming Amazon Campaign

Hi Folks (or FLOFS if you've been on pub lists before)

If you'd like to participate in my upcoming Amazon promotion for "This is Your Life, Not a Dress Rehearsal" I'd welcome you.

What I'm looking for is:

1. Good quality bonus products that would be of interest to people who read personal development, success, or small business books.

2. Help in getting the word out to your list on specific days.

What you get:

1. My undying… Continue

Added by Jim Donovan on March 28, 2007 at 3:43pm — 2 Comments

Hello world... they say on WordPress.

So what am I doing at the moment? Well, today I got paid (yay!) for my contribution to a Syngress book on botnets, and I'm in the process of editing another book for Syngress written by members of AVIEN and AVIEWS. In fact, I have to finish a chapter for that in the next two days, so I guess I'll have to come back to this later.

Watch this space.

(But remember to breathe occasionally.)

Added by David Harley on March 28, 2007 at 12:41pm — No Comments

Interesting Statistics

Did you know that there are 200,000 books published annually in this country, but the average reader only hears about .5% of them?

That's according to Sara Nelson of Publishers Weekly, who says "Writers need to take care of themselves and do whatever is necessary to promote themselves and their books."

In a speech she recently gave about careers in publishing to students at Washington and Lee University, Lisa told them, "The book…


Added by Jordan McAuley on March 28, 2007 at 9:53am — 1 Comment

why blackdog?

Each of us responds better to accountability and judgment when it comes from our peers.

When a person is at a point in their lives where their ability to cope and deal rationally with their problems is gone, they as well

as we need someone that can bring them peace.

Someone is the key in healing. Institutions, originations, well meaning companies all can not provide the most important…


Added by Rick Francis on March 28, 2007 at 9:40am — No Comments

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