Jason's Blog (1)

Getting the word out about your new book can be overwhelming. With so many options for promoting your book and countless ways to spend money, how does one chose? The most effective approach to tackling the plethora of options available to you, is to zero in a select few and doing them well.

1. Get local and dig in. It's tempting to want to be everywhere at once. Start with your back yard and hold events at the public library, local book clubs, and local book stores.…