Saima Agency's Blog (2)

You’ve taken the time, energy, and care to write a book—laboring intensively over rewrites, editing judiciously, choosing your words wisely, and polishing the final product to perfection. And now that your work is ready to share with an audience, it’s time to tackle the crucial business of bringing book and reader together. That means marketing. And not surprisingly, when it comes to marketing books, it’s all about words.

In the advertising business, they call it “the sizzle that…

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In March 2011, the Saima Agency conducted a survey of 30 book bloggers to find out what constituted the perfect pitch. Book bloggers are experts on pitching books. After all, they receive pitches every single day from publishers, publicists, even directly from authors. Ever wonder what they’re thinking? Well, you should if you are considering asking them to review your book. Simply put yourself in their shoes for a minute – before you send out that pitch.

 

Best…

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