For book/ebook authors, publishers, & self-publishers

John Kremer's Blog – December 2008 Archive (7)

Book Marketing 101: Repeat, repeat, repeat

What is the first rule for marketing books? It is this simple rule: repeat, repeat, repeat. Repetitive exposure before your core audience is the key to selling books. You have to continually be in front of your core audience on a regular basis. That's one reason for this free newsletter.

That is also why I've been repeatedly featuring my Ten Million Eyeballs online event in this network. 1. Because then when you are ready, you can easily sign up. 2. Because Ten Million Eyeballs is… Continue

Added by John Kremer on December 31, 2008 at 9:00am — No Comments

Book Covers Sell Books

Be sure to use a professional book cover designer. It can make the difference between meager sales and bestseller sales. Even if you are only selling online direct to your customers, you need a book cover you can be proud of, one that anyone would be as equally proud to display on their websites or give to their friends.

For a list of such designers, see http://www.bookmarket.com/101des.htm. That's a free listing of professional book… Continue

Added by John Kremer on December 28, 2008 at 9:41pm — No Comments

Corporate sponsors will pay for your book promotion -- if you know how to approach them!

What if in less than 18 months, you could accomplish the following without spending one red cent of your own money?

Have a major PR firm represent you and get you booked on...

* ABC World News

* National Public Radio (NPR)

* Oprah & Friends

* 63 major radio stations

And then ... What if companies like Coca-Cola, Wachovia, Yahoo, Toyota, Sony Pictures plus other Fortune 500's and leading non-profits offered to...

* Buy 50,000 copies of… Continue

Added by John Kremer on December 28, 2008 at 12:00am — No Comments

Three Profitable Branding Models For Experts

RainToday.com, a website for professionals who want to grow their business, offers a weekly a newsletter called The Rainmaker Report. In an issue last year, they pointed to an article on their website about Three Profitable Branding Models for Experts by Vickie K. Sullivan.

It's a great article for anyone thinking about building a platform, including authors. Most of the examples in the article were authors. A great read. Check it out here:… Continue

Added by John Kremer on December 23, 2008 at 2:30pm — No Comments

Happy Holidays from John Kremer

I thought this was a very well-done video. Very good production values, fun to listen to, great to watch. Happy holidays!

It's been snowing heavily in Taos, New Mexico. I had to get help getting out of a ditch today when I parked too close to the road and got stuck in a rut. I parked there to help someone else get out of ditch. I was successful in helping them, but then they took off without helping me, even though they knew I was stuck as well.… Continue

Added by John Kremer on December 22, 2008 at 12:00am — No Comments

Add a Little Pizazz to Your Website by Creating an Icon That Shows Up in the Browser Tabs

A member of the network asked how the Book Marketing Network got around to using my little photo as an icon in the browser link for this website. Ning does this automatically. Well, at first I didn't know, but I researched it and uncovered how to create such icons.

If you'd like to create a browser icon to show up when people visit your website, you can add the following code (next paragraph <...>) in the header section of your HTML code for each page you want the icon to… Continue

Added by John Kremer on December 18, 2008 at 11:00am — 1 Comment

How to make money as an affiliate marketer via videos: Watch this free 30-minute video

If you're looking for additional ways to support your writing habit :)), check out the following video on How to Make Money Fast as an Affiliate Marketer in as Little as an Hour, Even if You Are on a Shoestring Budget (also known as the Social Media Money Magnet).

Mike Koenigs originally taught this system in Singapore to an audience of Internet newbies. Some of his students used his system and made over $300 in less than 3 hours after they started.

Now he's giving… Continue

Added by John Kremer on December 2, 2008 at 11:30pm — No Comments