Patrice-Anne Rutledge's Blog – June 2007 Archive (2)

This is a question that I’m asked quite often. As a busy author, you want to focus your promotional efforts where they count most. But it’s often difficult to determine what’s working and what’s not unless a very specific, isolated promotion generates a huge volume of sales. I love analyzing things and have a very detailed system for tracking my sales success. Here are some basic tips:

• Keep a detailed log of all your book promotion efforts -- articles published…

Here are three of my favorite ways to promote your video book trailer … and generate more sales:

1. Promote on video sharing sites. YouTube is the obvious choice here, but don’t just stop there. Google Video, Yahoo! Video, Veoh, and Grouper are other good options. Also check out…