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For book/ebook authors, publishers, & self-publishers

Author Marketing's Blog (4)

The most anticipated report of the year...

November 29, 2007



Rich Schefren is finally releasing Part 2 of the Attention Age Doctrine.







In fact - it's available right now...

http://www.platypie.com/doctrine2.html



This is the most highly-anticipated report of the year, and I recommend you grab your

copy right now... before it's gone forever.







Here's why this is so important to the future of your… Continue

Added by Author Marketing on November 29, 2007 at 10:09am — No Comments

Your Business is Already Dying.

Initiate Change.

Innovate regardless of how difficult or expensive a change can be, you will never grow without it.

Systems can always be optimized.

Marketing efforts can always be re-thought, but without the desire to change, to innovate, your company will never live.

St. Louis Marketing & Design

Added by Author Marketing on October 28, 2007 at 9:26pm — No Comments

The Impact of Independent Publishers



In the last ten years, independent publishing has grown in popularity at a staggering pace. In a market once reserved for high dollar authors and big named publishers, the independents have broken through, and

have solidified a foothold in the industry. With the advent of the

internet, the publishing industry found themselves in a rapidly

expanding market, full of small and independent publishing…

Continue

Added by Author Marketing on October 9, 2007 at 4:44pm — No Comments

The Value of an Idea

I am currently in the process of writing an article about perceived value and its importance in the marketplace. In my article, I discuss this often overlooked component to successful branding and marketing, and why it is absolutely vital for a book marketer or self-publisher to understand the importance of perceived value. Not only how it can increase sales, and produce loyal readers, but how, if not properly managed, it can undermine… Continue

Added by Author Marketing on April 2, 2007 at 2:57pm — 5 Comments

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