Free Book Marketing & Free Press Release Services on the Internet

You undoubtedly have seen many article submission and press release sites on the web, however, no good service, free or otherwise will succeed unless it is seen by users to be beneficial to them as well. Before posting your press release or publicity article to free posting sites, you should review the sites to make sure that they meet the following criteria:

1. Will your submitted article or press release translate into a quick sale, or at least a look at your book?

Many article submission services allow you to provide a link to your website, but look for above and beyond features. A press release is a press release is a press release. Unless there is the ability for your submission to generate sales of your book, then you have to look for other benefits such as the ability to publish links to your website.

BiblioScribe.com goes the extra mile by embedding your designated book within the article allong with links to this book and others you have authored to multiple online seller websites. See an example here.

You enter the book titles and ISBNs into your BiblioScribe.com user profile, then any time you make an submission, those books are automatically included in your article. For press releases, you can designate a new book that may not yet be in your profile, and it will be presented in the article as well.

2. Does the article submission site have a professional appearance?

This may seem shallow, but a Stanford University study on web credibility found that the number one determining factor of credibility was appearance. See the Book Marketing Network Blog article on Website Credibility.

You should still consider posting to other sites as well to create more back-links to your website, but the better a site's perceived credibility, the longer a visitor will stay on the site to read your article.If the site has a "fly-by-night", or an unprofessional appearance, consider if there is really any benefit to your book marketing plan.

3. Does the article subission service syndicate your article or press release?

A good service will generate RSS (Really Simple Syndication) feeds containing your article title as well as a short description of your articles content, AND submit the feed to various news syndication outlets that republish your article. Not only does Biblioscribe do this, but we also privide the ability for individual users to add your article published on BiblioScribe to social networks like Digg.com or Del.icio.us. See the link above again for examples of these links.

4. Does the marketing service require me to sign up as a member?

This can be good or bad depending on the quality of the service provider. BiblioScribe.com uses registration to allow members the option of storing their book titles as well as the related ISBNs to help us to better market your books. It is also a control method to help keep spammers from overloading servers with bogus submissions. A good service will have a privacy policy in place and posted on the site. There should also be very few required fields allowing you to determine what you want to reveal about yourself. Usually the email field is necessary to ensure you have access to your account, especially if you lose your password. The email address can be used by nefarious websites to spam you with ads or unrelated solicitations. The key is whether you are able to opt-out of receiving email from the service.

If you are looking for a high-end book marketing venue at no cost to you, explore BiblioScribe.com