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Brian Jud takes over leadership at SPAN

Effective December 31, 2012, Brad Flora will be resigning from his position as the head of the Small Publishers Association of North America (SPAN). I (Brian Jud) will be stepping into the responsibilities and leadership as SPAN's Executive Director, effective January 1st, 2013.

The current membership benefits will continue. The SPANnet online community and the premium educational content at SPANpro.org will develop and grow. The existing educational programs will be expanded to include more book-marketing webinars, articles, conferences, and blogs.

 

Perhaps the biggest change will be a new emphasis on non-bookstore marketing to help independent publishers sell more books in large quantities. I will introduce new services such as consulting, cooperative marketing programs to reach buyers in corporations and at trade shows, distribution programs for selling through non-bookstore retailers, and a new networking function to reach more people who can buy your books.

  

If you have any concerns or questions about the transfer of leadership, feel free to contact me at BrianJud@bookmarketing.com or Brad Flora at Brad@SPANnet.org.

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