Top 3

Marketing and Promoting

Top 3 Select Picks For The Week

Should be no surprise that I love to read.

Ever feel frustrated when there’s not enough time in the day to read everything?

Now this is an impossible expectation to lay on myself, but there are times when I just cannot keep my eyes open any longer…and darn it, I really wanted to finish what I started reading.

To gain knowledge about today’s rapid changing technology, I try and read a lot of informative blogs in my niche, marketing and promoting. I keep open an information page from Word, adding interesting links and facts that will be useful.

What do I do with this page full of links and facts?

- I twitter to my fellow writers so they can benefit – You can follow me @prempromotions

- I send to my working partner, Brian Knight, and my editor, Nancy Williams so we can remain on the same page and collaborate VERY interesting discussions.

- I create my post for *Conquer All Obstacles* blog.



The Top 3 Interest Link/Facts of this week are:



1.) Marketing Tips For Authors: Top Ten Ways Authors Can Use Twitter: Dana Lynn Smith http://bit.ly/28ayu

1.) Share information and gain respect – Become an expert in your field.

2.) Develop friendships – Meet potential customers (readers) and stay in touch.

3.) Increase knowledge – Today’s news.

4.) Network – Opportunities and partnerships may develop.

5.) Promote – Announce happenings (example: book signings, posts, events, etc)

6.) Gain visibility by holding contests

7.) Resource support group – Just ask…it’s amazing ALL who follow through and help.

8.) Assist others – pay-it-forward – a win-win.

9.) Promote you and your book – CAUTION – use small doses to be affective.

10.) Stay in touch by cell phone – distance is no obstacle

2.) When is The Tipping Point for an author to go digital? | The Creative Penn http://bit.ly/qg7Ro



Free or Cheap Digital Options: to have a printed/digital book online is now possible:

* Load a Word Document for free and see it on Amazon.com to increase exposure through distributors. (Lulu.com)
* POD – sell your books without bulk in stock and no upfront cost.
* E-books – upload into free websites so others can download. (smashwords.com)
* Kindle DTP – thousands can access your book. Massive increase in website traffic
* Podcasts – Free audio software for a larger target audience. Meet people in the multi-media area.



3.) Amazons Kindle – issues for book publishers, pricing options for e-books. : By P. Olson and B. N. Anand : Book Business http://bit.ly/Zih4B

Kindle will dramatically change the way we purchase and read our books. Through wireless capabilities, instant information is at our fingertips. There’s even a potential for interaction. Portal information will be simply accessible for the reader. Now they will be able to feel a part of the author’s community and their story.

Nothing wrong with a little more competition. More distributors are a good thing for authors. The author will have more control which should force Amazon to stay on their toes. The results should be quite promising. The author should see a larger slice in the pie and gain a higher percentage of the profit.

Today and into the future holds much promise. So exciting for the author as they will be able to *conquer all obstacles* as technology advances.