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Two-Fer! Free Online Conference and Sample Media Release

Usually I adjust media releases for blogs so that they look more like articles or personal letters and that's really what they were intended for. Many bloggers and newsletter and Web editors just print them as-is--either because they don't know they can--even should--change them or because it is more work to do so. The other thing about media releases is that people often forget they can slant (should!) them toward current events. Thus, this is a two-for-one blog post for InkedIn-ers. (-: Hope you benefit from the example and from the free writers/promotion conference, PROMO DAY! Please note, no ALL CAPS and no bold. Many of the media release disseminators won't even accept them that way! Also not too many links, which can also be a no-no if they are overdone.

For immediate release

Contact info:

Jo Linsdell - Founder and Organiser
Carolyn Howard-Johnson

Online Conference to Help Authors with Publishing Industry’s New Promote-Yourself Mindset

World Wide Web--As the recession deepens for the publishing industry and more and more writers must--absolutely must--promote their own books or see them languish, a free online conference featuring industry experts is here to help!

PROMO DAY returns for its second year Saturday, May 9, featuring notable publishing industry experts like Carolyn Howard-Johnson, author of the multi award-winning HowToDoItFrugally series of books for writers including The Frugal Book Promoter: How to Do What Your Publisher Won't and The Frugal Editor: Put Your Best Book Forward To Avoid Humiliation and Ensure Success. She is also the author of other author aids like her Amazon short, “The Great First Impression Book Proposal.”

Howard-Johnson has appeared on more than 300 TV and radio shows. She is an instructor for UCLA Extension's renowned Writers' Program and award-winning author of fiction and poetry.

The conference also features Lael Johnson, Karina Fabian, John Desjarlais - Elysabeth Eldering, Joyce Anthony, Ron Berry, Devon Ellington, Carol Denbo and Lea Schizas.

The day, coordinated by Jo Linsell, is an all day online international event packed full of tips and advice. In includes a variety of opportunities for writers, publishers, editors and other book publishing professionals to promote their work and services. Readers are also welcome to drop in and get to know the presenters and attendees better in the online chatroom, view the video trailers, or read the sample chapters on site.

Founder and Organizer of the event, Jo Linsdell, says “Promo Day came about because I was looking for opportunities to promote my books using the internet at little or no cost. After attending the Muse Online Writers Conference back in 2006, I searched the internet for similar events aimed at what to do after you’ve written the book and found none. I decided to fill the void.”

New features for this year is the official blog for the event,, where everyone can keep up to date with new announcements and information regarding the event and the official Promo Day book, packed full of information and resources, which will be available to buy during and after the event.
To attend go to

Learn more about Howard-Johnson at


Support materials available on request.

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Comment by Carolyn Howard-Johnson on April 3, 2009 at 7:09pm
It will be a pleasure working with you again, Joyce. And I'll try to make you Twitter presentation for sure! (-:


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