For book/ebook authors, publishers, & self-publishers
I have attended many conferences where speakers have repeated this advice. Write what you know.
I believe there is some truth in that statement. It's also what you feel most comfortable doing. Another good idea is to hang your story line, especially for children, on a historical peg. That gives you a good platform to begin writing. One of the stories I wrote years ago for Children's Friend magazine was from a historical tidbit about how George Washington's soldiers during the Revolutionary War would grease their feet with oil when they were frost bit or frozen. I don't know whether that was really true or not, but it made a good story. I'm now in the process of combining some of those stories and hope to publish another children's book on CreateSpace.
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