- 1.John Kremer on Marketing Books
- 3.Brown Eyed Girl
For book/ebook authors, publishers, & self-publishers
I recently Self Published my first book, "Fart In The Wind." Being on a tight budget I was reading everthing I could while writing while facing the everyday mundane problems like computer crashes and lost work and finally was forced to put all my energy on finishing to keep my sanity.
As a result my biggest regret is not sending out my books to reviewers prior to publishing it and not joining sites like this until later. Now, I want my book reviewed but most reviewers only want to review new books. Have any advice on what to do?
Have you sent a press release to your local papers?
Published my first work last year. Reached my number one goal, that of becoming a "Published Author." I found as a venture capitalist, having financed works of communication, i.e. magazines, newspapers, etc., that you have to "Blackjack" the marketplace.
You have to put the book into the hands of readers, since books are sold by "word of mouth." Consequently, besides appearing on the International web selling sites, I've seeded the markets in some foreign countries. My main objective, since I am self publishing is to be concerned about the cost effectiveness of any promotions being considered. Some take experience, but once burned... My outlook is to complete my second work by Oct/Dec, but attempt to pre-market/promote before publishing. I've managed to document the good and bad for historical purposes for the first undertaking..."Sleeper Cell." I am contemplating a trailer to carry on the first work and a 'It's coming" trailer for the second work.
Good grief - where do you find a list of 200 places to send books? And what about ebooks, not printed ones?
My greatest problem isn't the writing, it's the marketing end of things. I'm scrambling with the learning curve of how to be a PR whore without being obnoxious...okay, too obnoxious. Tweeting religiously lately and got a blog going regularly (With slowly increasing followers), but I still haven't found the magical yellow brick road to my target audience.
Bill, Just wanted to thank you for this. I would love to share this information with some of my authors. Would that be okay with you? We have many authors who want to do their own book review work and call me upset after they send out 6 books and do not get 5 reviews. If and when I get your permission, I'd love to post this for my authors.