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John Dahlsten
  • 81, Male
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marketing blues
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Started this discussion. Last reply by Toni Sherlock May 30, 2007.

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Something About Me and My Book:
My wife and I have written (she's the author), printed, bound and published a book, "Passion and Paint in Creating 'Great Art'". So far, so good, but I need help with marketing. Our title is included in Barnes & Noble's Extended Title Base Program, and we have a website. We've sold some books at local signings and my wife is setting up a couple of workshops based on techniques described in the book. I can produce books "on demand", so inventory is not a problem. Marketing ideas and comments are welcome. - John

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Publishing Blues

My artist wife wrote a book for artists - Passion and Paint in Creating "Great Art". We did our own layout work using Microsoft Office Publisher, and a computer we had built especially for graphics work. I am printing the books on a Xerox laser printer and binding them with equipment from the Maping Co. in Finland. This has been an enjoyable process, and the finished product is quite satisfying. Marketing, to date, is neither enjoyable nor satisfying.

We "put together" a…


Posted on April 30, 2007 at 10:38pm

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At 5:40am on July 14, 2009, Freya R said…
Hi John

Do stop by when you have a moment to check out our free book marketing tool - BookBuzzr. (

BookBuzzr is a page-flipping application that is more suited for marketing books online. BookBuzzr comes with the built-in ability to share your book-extract on over 60 social networking and bookmarking sites such as Facebook, Orkut, MySpace, Digg, Delicious etc.

We'd love it if you'd take a look at our tool and share your thoughts.

Freya [at] bookbuzzr [dot] com

PS - Sorry for this message if you already use BookBuzzr, but please help us tell others and spread the benefit!
At 4:02pm on March 10, 2009, Bert Martinez said…
Hello, I'm Bert Martinez, I'm looking to network with success minded authors. If you would like my free report 30 Strategies for Selling More Books just fill out the form below. I look forward to networking with you and if there is anything that I can help you with please do not hesitate to contact me.

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For Email Marketing you can trust
At 9:23pm on July 25, 2007, david b mclaughlin said…
Please help me name my book (if you have not already)!

Vote here:

Thanks in advance,
David B. McLaughlin
At 8:14pm on July 20, 2007, Melanie Glotfelty said…
I visited your site and your wife is quite impressive. Workshops, school or library visits, and demonstrations coinciding with signings should help.

It's difficult to market because the audience is so targeted. You can't just sell to art lovers, you have to sell to people who want to be artists.

I may have missed it, but I don't remember seeing which medium is preferred. Is it water colors? The emotional theme of the book was clear, but is there a preferred technique discussed?

Displaying sample pages on the site is a good idea, but you may want to choose pages that are less generalized.

I hope you get over your blues soon. Surely after people see her paint, they'll have to buy a book (or at least a picture).
At 11:17am on April 24, 2007, Cristina Andersson said…
I visited your website. Congratulations for a beautiful book! Your wife is a great artist!


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