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marek wysoczynski
  • gdansk
  • Poland
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Marek wysoczynski's Friends

  • Angela N. Blount
  • Dan H
  • M J Melrose
  • Paul H Landes
  • D. Patrick Miller
  • Angela N. Hunt
  • Helene Pilibosian
  • Timothy N Stelly Sr
  • richard p hughes
  • Adam N. Leonard
  • Noble Ojigwe
  • A. K. Buckroth
  • McCartney Green
  • Clint Adams

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Something About Me and My Book:
Marek Wysoczyński, an initiator of this very unique project has asked us to prepare an identity for his one in a kind collection of 'smiles & autographs'. He believes that this simple act can have a major positive impact on our everyday life. His enthusiasm seems to be shared by many celebrities such as: Pedro Almodovar, Michael Jackson, Liza Minelli, Andrzej Wajda and Lech Wałęsa who supported this cause by dedicating their 'smiles & autographs'.

Our major goal was to show the essence of Marek's initiative in the simpliest possible way. We hoped to find a solution that would show the whole idea behind that simple emotion in a single emblem, however we knew that drawing nothing but a smile was not an option even if the whole project seems to be strictly based on it. Although it's not apparent at first, the concept of a helping hand follows, unravelling Marek's true intentions - behind a simple muscle contraction lies a deeper meaning, a desire to help one another, a desire to lend a helping hand.

We combined these two ideas into one - a helping hand, carrying and passing the smile on. Aforementioned result served as a basis to create a minimalist and simple emblem which allows others to easily comprehend the whole concept without any unnecessary and misleading elements. Additionally, logo composition was prepared in a way allowing one to isolate a sign with a 'smile word' from the whole logo, which stands alone as a simplified logo version. However, the emblem alone is concise enough to be used without typography.

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Comment Wall (2 comments)

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At 4:02am on May 23, 2012, Helene Pilibosian said…

Thanks for your friendship. That means a great deal to a writer.

At 3:40pm on March 30, 2012, Noble Ojigwe said…

Hi Marek. I love your heart and your spirit. keep going strong man. You are a great dude. thanks for your friendship. Will keep in touch.


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