- 1.John Kremer on Marketing Books
- 3.Brown Eyed Girl
For book/ebook authors, publishers, & self-publishers
Sudden unemployment created the perfect opportunity for Larry Underwood to start a new career in the car rental business. Twenty-six years later, he became one of its highest paid - and probably most irreverent - executives. The company would eventually change its name to Enterprise Rent-a-Car, and Underwood would soon embark on a career that would pay him more money than he ever dreamed possible, in a business he truly loved. In Life Under The Corporate Microscope, Underwood chronicles the remarkable transformation of a company that grew from a small leasing operation to become the largest and most profitable car rental company in the world.