Paula Margulies's Blog (3)

Hiring a publicist can be an expensive proposition, especially for self-published authors and those whose books are published by presses that offer little or no marketing support. With some publicists asking $1500 - $5000 per month in fees, authors are often surprised by the amount of money they need to spend to get the word out about their books.



But publicity doesn’t have to be a bank-breaker. Here are some tips you can use to help defray costs when working with a publicist to… Continue

Just wanted to let you know that I'll be doing two book signings for my newly released novel, Coyote Heart, in the next couple of weeks and both are for really good causes:



The first is on Saturday, June 20th, at the Rancho Penasquitos Library at 1:00 p.m. This signing is a benefit for the PQ Library and 10% of sales from any books purchased afterward will go to the library Friends to keep the collection going. Since some of the scenes in the book are set there, it seemed… Continue

I recently read Greg Mortenson and David Oliver Relin’s Three Cups of Tea, the fascinating non-fiction account of how Mortenson, a mountain climber and American nurse, came to build fifty-five schools in Pakistan and Afghanistan. In one of my favorite parts of the book, Mortenson describes a 1998 talk he gave in a sports shop in Apple Valley, Minnesota, where the store staff was so busy he had to set up the seating -- over a hundred folding chairs -- himself. After weeks of… Continue