This is the start of hopefully something "big"

I joined this network and accepted a fair number of new friends and have essentially been silent since. The reason is I am buried.

My job is figuring out how to "stand-up" a publishing company. So I have been up to my eyeballs in studying the industry. Thanks to John Kremer's 1001 Ways to Market Your Books, (10 pages of notes in the first 80 pages of the book) I have learned an incredible amount.

I now know enough to be dangerous...

My initial thoughts, and I would like to hear from others about this, are that it "ain't" gonna be easy. My company has the rights to publish (either we own the rights, have reprint rights, or had the book written for us) to about 300 titles.

Sounds like an easy job to change the imprint and off we go. Well now I really am starting to understand what is involved in bringing a book to the public.

The titles we have control of are a mixture of "Christian" oriented materials Missionary Biographies, Church History etc. and generic very good children's literature, mostly historical fiction, biography etc. Since the main brand of our overall company is a Homeschool curriculum, and these titles are all part of that curriculum, we technically don't sell outside our captive audience.

So what I have finally recognized is that the books as we have produced them for the homeschool market are not up to snuff for the retail market.

New illustrations, better typography, all new covers and artwork are going to be required.

Fun times ahead.

Well I still have 600 pages of John Kremer's book to finish and I just bought aand received Mark Victor Hansen's Mega Book Marketing University. About 18 hours of CD's to listen to...

Whew I think the next few days are going to be a real zoo.

So if I again drop out of sight you all know why.