For book/ebook authors, publishers, & self-publishers

A "Novel" Marketing Idea

This post is from John Kremer's blog, author 1001 Ways to Market Your Books (a gem every author should own!) I thought it was such a simple, but brilliant idea... Hmm... gets you thinking doesn't it? What could we put in the Penny Saver or other free magazines in our hometowns?

Back in 1897, novelist W. Somerset Maugham, now known as author of Of Human Bondage, was having trouble selling his first novel Liza of Lambeth because his publisher wasn't interested in advertising the book. So he took matters into his own hands.He took out some classified ads in a few daily newspapers in London. The copy read: “Young millionaire, lover of sports, cultivated, with good taste of music and a patient and empathetic character wishes to marry any young and beautiful girl that resembles the heroine of W.S. Maugham’,s new novel.”By the end of the week, the first edition had sold out. The novel went on to get critical praise and popular sales.For more such success stories of debut novelists, see http://www.bookmarket.com/debutnovels.htm.

------------------------------ For more Book Marketing Tips SIGN UP to receive our RSS feed and you'll be entered to win a copy of 1001 Ways to Market Your Books by John Kremer. Lisa and Joel Copen have a variety of experience in founding a nonprofit that receieves over 80,000 visitors per month, music and sound editing, web design, and book marketing and publishing. They look forward to your ideas to make the series of ebooks on book promotion a practical tool to help you sell more books!