For book/ebook authors, publishers, & self-publishers

Print-On-Demand Book Sales Figures

The average print-on-demand book sells 75 copies, according to Penny Sansevieri, CEO of A Marketing Expert (www.amarketingexpert.com).

Print-on-Demand is a manufacturing process. There are circumstances when Print-on-Demand makes sense as a publishing strategy—at the beginning or end of a book's life cycle or as a bridge between print runs when a book's demand exceeds expectations. For most, however, selling 75, or fewer, copies of a book is unacceptable because most authors want their message to reach a wider audience.

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Comment by Susan Rae Baker on February 22, 2009 at 5:22am: I have tried it all including having been quoted an expert and have been heard on many radio stations.
In hind site, I wish I had not self published with print on demand. I was also very disappointed in the promise to make it to Barnes& Noble book store shelves if I had a returnable policy. They won't shelve my book until I have sold many books making it worthy.. However, it urks me to know end that people who don't even write their own book, are on the shelves in a heartbeat. I can go on, but it only frustrates me. My goal this year is to get on National Television. I beleive this is the best way to make the book sell in large numbers. I am considering reviewing my contract with AuthorHouse to see if I am near a point where I can send my manuscript out to well known publishers to pick it up, especially since it has won an award for women's issues.

Comment by Linda Cook on February 8, 2009 at 9:32pm: I guess my book hasn't done to bad, I have far exceeded the average sale of a new book. I went on the radio and advertised in about 5 News papers and had several book signings. I also put it in some of the local stores and book stores, camp grounds and sent everyone I new a notice that I had written a book. Linda

Comment by Bill Frank on February 1, 2009 at 11:46am: Over the life of the book.

Comment by Chuck on February 1, 2009 at 10:05am: Is that 75 a week, 75 a month, 75 a year, or 75 for the life of the book?

Comment by My Diva Diet -- Christine Lakatos on January 31, 2009 at 5:32pm: Question? How many does the average self-published book sell?

Comment by Bill Frank on January 26, 2009 at 1:56pm: Larry-
Congratulations on beating the average! How many books have you sold?

Comment by Larry Deibert on January 25, 2009 at 7:43am: I guess I have well exceeded the average.

Comment by John Kremer on January 3, 2009 at 6:59pm: And you are right. Those sales numbers should be much higher. More of the authors should be reading:

Comment by John Kremer on January 3, 2009 at 6:55pm: That average of 75 copies is probably high. I don't think anyone has an accurate number, but 75 seems high to me (from my informal surveys).

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