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Lynn Hunsaker
- Sunnyvale, CA
- United States
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Customer Experience Optimization
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Lynn Hunsaker's Page
Profile Information
- Something About Me and My Book:
- Author of Customer Experience Improvement Momentum, Innovating Superior Customer Experience, & Metrics You Can Manage For Success. CustomerThink Advisor Top 25 Author. EzineArticles Platinum Author.
Specialist in helping organizations improve customer-centric culture, customer data ROI, and cross-organizational engagement to deliver brand promises. Rich hybrid skills and executive experience in marketing & market research, process improvement & quality, organizational development & change management, and leadership & teaching. Managed customer experience programs for more than half of career; executive roles include Head of Corporate Quality, Director of Marketing & Business Development, Manager of Voice of the Customer, Manager of Customer Services, Manager of Strategic Information, and Market Research Manager. Worked with Accountants Inc, Adecco, Anritsu, Applied Materials, Cadence, Deltek, FormFactor, Hospira, Merck, MicroWarehouse, Sonoco, SunPower, and many other companies.
- Website:
- http://www.clearaction.biz
Customer Experience Improvement Resources
ClearAction means unique vision and rapid results.
CEM Executive Mentoring: Clearly see what's needed to take immediate action.
Customer Experience Enablers: Clear the way for organization-wide action.
eHandbooks by ClearAction
"This ebook should be saved on every marketer's desktop!"
- John Todor, author of Addicted Customers & Winning Mindshare
"Provides a palette of practical, scalable approaches to effectively address each component of the customer experience -- and gives the corporate marketer with exactly what s/he needs; the latest statistics making the case for the ROI of an improved customer experience and a "plug and play" tool kit for tackling the issues that are most relevant to their organization."
- Donnell Wright, Vice President of Service Excellence, Washington Mutual
CEM Executive Mentoring: Clearly see what's needed to take immediate action.
Customer Experience Enablers: Clear the way for organization-wide action.
eHandbooks by ClearAction
"This ebook should be saved on every marketer's desktop!"
- John Todor, author of Addicted Customers & Winning Mindshare
"Provides a palette of practical, scalable approaches to effectively address each component of the customer experience -- and gives the corporate marketer with exactly what s/he needs; the latest statistics making the case for the ROI of an improved customer experience and a "plug and play" tool kit for tackling the issues that are most relevant to their organization."
- Donnell Wright, Vice President of Service Excellence, Washington Mutual
Lynn Hunsaker's Blog
Loyalty is Not Just for Customers
Customer loyalty is important to business success. Profitability of customer retention is pretty much common knowledge.So companies do a lot to encourage customer behavior that favors their brand, to increase:
- Purchase frequency and volume
- Involvement and structural ties
- Recommendations of the… Continue
Posted on January 2, 2010 at 7:00am
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