Advertisers know the best way to promote a product is through word of mouth, so it becomes their--our challenge as authors to find ways to foster that word of mouth process. Since my first novel,
MISSING, was released in October, I've learned one of the best ways to do this is to establish connections with people. When I say "connections," I don't mean we need to try to rub shoulders--or…
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Posted on January 1, 2010 at 12:43pm
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John Kremer, book marketing expert
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