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Shel Horowitz's Blog (3)

Newsletter Posted: Get Media Coverage for Old Books

Shel Horowitz's monthly book marketing newsletter's August
issue covers getting media publicity years after a book is published.

Now available at

Added by Shel Horowitz on September 2, 2007 at 1:37pm — No Comments

The Last Harry Potter: An Ethicist's Perspective (I won't spoil the surprise)

Both as a long-time fan of the series and as someone who writes regularly about ethics both <a href="">in my blog</a> and in my award-winning sixth book, <a href="">Principled Profit: Marketing That Puts People First</a>, I want to talk for a minute about <em>Harry Potter and the Deathly Hallows</em>.

There's so much I could say about this latest (and final) Harry Potter… Continue

Added by Shel Horowitz on July 26, 2007 at 10:39am — No Comments

Book Marketing Newsletter to Launch July 25

I had said some time back that I would launch a monthly newsletter on book marketing when I got to 100 subscribers. I've reached that point, and will publish the first issue on or about July 25, and monthly thereafter.

This will be a mix of reader tips and tips from me (in putting together Grassroots Marketing for Authors and Publishers, needless to say I collected quite a few), generally one brief article each month.

You can subscribe to any of my newsletters at… Continue

Added by Shel Horowitz on July 8, 2007 at 12:12pm — No Comments

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