Borders Group Inc. has decided you can sell a book by its cover.
In a radical move aimed at jump-starting sales, the nation's second-largest book retailer is sharply increasing the number of titles it displays on shelves with the covers face-out.
As you can image this is really good news attached to really serious consequences.
Everyone knows books face out draw more attention and sell more copies. Cereal companies and grocery stores figured that out decades…
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