For book/ebook authors, publishers, & self-publishers
So those of you who have been following my blog know that I recently published
my first ebook AFTER and I detailed the marketing and promotion strategy in this
blog. Well, just as I'm about to begin the process of releasing my next ebook
DROP OUT, I learn a very valuable lesson that probably put five months of
promotion in the toilet. AFTER has sold copies, though not nearly as many as I'd
hoped considering I'd spent months marketing and currently my combined websites
get about 200-500 hits a day. I just couldn't figure out why I had so little
sales from that much internet traffic? Then last week I began sending out a
sample of the pitch for DROP OUT on http://www.mywriterscircle.com, (A
great site for free feedback) and got so many of the same response that I wanted
to bang my head against the wall. Almost everyone said the same thing. I was
summerizing the story instead of building anticipation. See, I used my query
letter pitches. Query letters are a whole lot different then sales pitches to an
audience. Therefore, my conclusion on AFTER was that my pitch sucked. Thus, I've
written a new one and will be heavily marketing the new pitch while I wait for
DROP OUT to finish being formatted. I just got the cover for DROP OUT, which I
will post later. Anyway, here is the first draft of the new pitch for AFTER.
Hope this entices you all to buy a copy. It's an adventure you won't soon
forget.
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