The Book Marketing Network

For book/ebook authors, publishers, & self-publishers

John Kremer's Blog (240)

Guest blog posts needed during Book Marketing Makeover Months. It won't cost you a dime - and you'll get incredible link love from BookMarket.com.

During the months of December and January, I'm featuring interviews with other book authors and book marketing stars on their key tips for marketing their books successfully. Also success stories, questions, and more. Please participate. It won't cost you a dime - and you'll get incredible link love.

You could be part of this special event. Simply email me with your answers to two to three or all of…

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Added by John Kremer on December 15, 2011 at 12:42am — No Comments

Book Signings

Question from Member: How does a fledgling author set up a book signing? I have heard that some new authors bring their own books to Barnes & Noble on a consignment basis.



John's Answer:
To set up a book signing, just call the event coordinator at the bookstore. That's the person to ask for. Tell her how many people you can bring into the store for the event. Tell her what you will do with publicity to help get people into their…

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Added by John Kremer on November 20, 2011 at 10:39pm — 2 Comments

Book Marketing and Book Promotion - An audio interview featuring book marketing guru John Kremer

On Wednesday afternoon, Janice Campbell of Words Matter Week interviewed John Kremer. The topic was anything and everything about book marketing. It was a great interview with at least 10 takeaway, do-it-now ideas for any author or publisher. You can listen to it here:…



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Added by John Kremer on November 14, 2011 at 4:18pm — 2 Comments

Book Marketing Magic: The 9 most effective ways to sell novels, memoirs, nonfiction, and children's books

Book Marketing Magic: How to Sell Your Book Like a Pro features a special Q&A teleseminar where I describe the 9 best ways to market novels - the most effective ways first-time novelists have used to sell more books. This teleseminar is an integral part of this multi-media course.

Learn how to market any books, especially novels, children's books, memoirs, and more. This course includes a beautiful 200+ page ebook, a 4-hour seminar audio, 4…

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Added by John Kremer on October 28, 2011 at 2:56pm — 6 Comments

Book Marketing Tip: 31 Ways to Promote Your Facebook Page

Check out this great book marketing tip I shared on my AskJohnKremer.com website: http://askjohnkremer.com/31-ways-to-promote-your-facebook-page

John Kremer

John Kremer is the author of…

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Added by John Kremer on October 23, 2011 at 1:04pm — 1 Comment

Book Authors: Success Story on Giving Away Free Books

A Marketing Activity that Worked Wonders for My Book Sales: Giving Away Free Books



I have given away a number of copies of my book, Come Back Early Today. This has had three direct beneficial results.



1. Several friends of people I gave books to purchased copies for themselves. For example, I gave a copy of my book to my vet and five of her staff members immediately ordered copies.



2. Some people who got free books subsequently… Continue

Added by John Kremer on September 28, 2011 at 6:30am — No Comments

Webinar on Webinars Tonight: Friday, September 16th

Webinars for Fun and Profit

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Would you like to learn how to set up and promote webinars?

Webinars are hot in the world of marketing right now. And, as an information product creator, you should be doing them.

Here are a few reasons you should be doing webinars now:

* Increase your sales conversions for books and other products.

* Build your email list like crazy.

* Enhance your brand and build your author…

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Added by John Kremer on September 16, 2011 at 1:15pm — No Comments

Book Marketing and Book Promotion Resources - Updated

Just wanted to alert you to a new blog post at my Ask John Kremer website. I've just updated it with more resources: Book Marketing and Book Promotion Resources

I've linked to many great resource on how to market your books. Check them out. You'll be glad you did.

John Kremer

John Kremer is the author of…

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Added by John Kremer on September 11, 2011 at 8:46pm — No Comments

BookMarket.com is now fixed. All is well. Enjoy the book marketing site again.

Note: BookMarket.com was attacked earlier today by malware and Google has banned access to the site. Be patient. I'm working on fixing it.

I now have to wait for Google, Firefox, et. al. to acknowledge that there is no longer a problem with my website. That takes time. Alas.

===

Yeah, http://bookmarket.com is up and running again. No malware. Wow, that took about 12 hours to fix. But now all good to go.

Added by John Kremer on September 6, 2011 at 12:59am — No Comments

Avoid POD Marketing Packages Like the Plague They Are

I made the following comment in one of the forums, and then I realized that this is too important to hide in one forum.

Never, ever, buy a publicity or marketing package from a print-on-demand publisher. They know nothing about marketing or publicity. Their packages are generally way too expensive for the results they produce.

Avoid their advertising packages. Avoid their Internet marketing packages. Avoid their publicity packages.

I'd be happy to change my advice if any…

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Added by John Kremer on August 10, 2011 at 1:40pm — No Comments

Author Success Story: Branding via Publicity

Here is an author success story from Judy Belmont, co-author of The Swiss Cheese Theory of Life:



So much of a book's publicity is the preparation and the building of a brand. To prepare for an upcoming release of The Swiss Cheese Theory of Life: How to Get Through Life's Holes Without Getting Stuck in Them! my co-author and I developed a website with wellness videos and information to offer self-help resources even before the book is out.



To start…

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Added by John Kremer on July 13, 2011 at 12:00am — No Comments

Incredibly Bad Email Customer Service - Don't Do This with Your Business

The following is an email I received from Ning today. It's about the worst customer service letter I've ever read.

First, they say that they are changing the price.

Second, they don't tell you if they are lowering or raising the price (but probably raising the price).

Third, they don't say how much.

Fourth, they say: Don't…

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Added by John Kremer on June 22, 2011 at 12:18am — 1 Comment

Final Day - From Unknown to National TV in 3 Weeks - with no book, no experience in the topic area





Watch the incredible video here where Michael Fiore describes his experience with going from unknown to guesting on the Rachel Ray show in 3 weeks - http://www.bestsellerlaunchformula.com

Imal Wagner and I are presenting a brand new BestSeller Launch Formula coaching program and I thought you might want to know additional information about it.

Imal and I have been working on it for since…

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Added by John Kremer on June 5, 2011 at 1:57pm — No Comments

Author Success Story: Author Learns What Business She's Truly In

Here is another author success story shared by Dawn Williams, author of the To This Very Day children's picture book series at http://www.sunrisehousepublishes.com:



The scheduled speaker for the evening reached the podium, placed a book on the desk and began: “How many of you authors here tonight know what business you’re in?”



Almost all of the one hundred percent of those listening raised their… Continue

Added by John Kremer on April 20, 2011 at 9:30pm — 2 Comments

Author Successes: Facebook Can Work for Promoting a New Novel

For me, the trickiest thing about being a writer is being a writer. I am a cellist – or was – until a rare neurological disorder ended my career. The shadow my illness cast was long, and my confidence in trying something new was short.

Fast forward.

Two years…

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Added by John Kremer on April 20, 2011 at 5:30pm — No Comments

Author Success Story: Hook up with a Charity to Sell More Books

When I chose the date for my book release party, the first thing I did was ally with a charity that had something to do with kids. Even though I was not a major entity, it’s amazing how relatively easy it is to get a respected and viable organization (in my case, it was an adolescent obesity program at a prominent children’s hospital) to work with you when you are promising them some money and exposure.…

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Added by John Kremer on April 20, 2011 at 4:00pm — No Comments

Author Successes: Blogging on the Huffington Post Blog

Here's another author success story, with Marilyn Wedge talking about getting her article accepted for The Huffington Post:

One thing that worked for me was to buy John Kremer's "15,000 Eyeballs Program" and follow the directions. Here’s why. I never would have thought of becoming a blogger for The Huffington Post.

I admire the…

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Added by John Kremer on April 20, 2011 at 2:00pm — No Comments

Author Successes: Create on Online Presence to Promote a Book

Stephen Gallup, author of What About the Boy?, describes his initial foray into building an online presence:

I am attempting to initiate online conversations on topics related to my memoir, What About the Boy? A Father’s Pledge to His Disabled Son. To do this, I have begun writing short blog entries and posting them to my website, www.fatherspledge.com. Upon posting them, I then announce their existence on my Facebook page and…

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Added by John Kremer on April 20, 2011 at 1:30pm — No Comments

How to Sell Your Children's Books - featuring John Kremer offering great book marketing tips

I've added a second bonus that is really important to this program: How to set up and carry out successful school visits.

Several months ago I did a one-hour consultation with the author of a children's picture book and a children's board book. You can now listen in on this consultation - which featured the 7 most effective ways to market a children's book.

You can order this one-on-one consultation as a solo…

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Added by John Kremer on April 18, 2011 at 10:30pm — No Comments

Ebook Advertisements: 7 Ways to Featured Ads in eBooks





Advertisements are coming to ebooks, especially with Amazon's recent announcement of the new Kindle with Special Offers (ads) for a lower price.



If you are selling your ebooks for a low price or giving them away, then one way to recoup some of those costs is to feature advertisements inside your ebooks. Here are seven ways to do… Continue

Added by John Kremer on April 18, 2011 at 10:00am — No Comments

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