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Carolyn Howard-Johnson
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Something About Me and My Book:
The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success
ISBN: 978-0-9785158-7-4 Publisher: Red Engine Press

There are gremlins out there determined to keep your work from being published, your book from being promoted. They —resolved to embarrass you before the gatekeepers who can turn the key of success for you —lurk in your subconscious and the depths of your computer programs. Whether you are a new or experienced author, The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success will help you present whistle-clean copy (whether it's a one-page cover letter or your entire manuscript) to those who have the power to say "Yea" or "Nay." It's the second in the HowToDoItFrugally Series of books for writers.

This, the first in the HowToDoItFrugally Series of books for writers ( is the winner of USA Book News Best Professional Book Award and the sought-after Irwin Award. It is the result of learning targeted promotion the hard way, by promoting my own literary novel, book of short stories and chapbook of poetry--the hardest kinds of books of all to promote! (-:

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Carolyn Howard-Johnson's Blog

Award-Winning Poetry Partners Release Feminist Chapbook

“Vivid images… distil the lives of the women who wrote them. They speak to all the stages of life—even celebrate ageing--and our roles as women. These are poems [that] will stay with you forever.” ~ Nancy Famolari

Poets living half a world apart naturally understand the value of e-books, the best way for people living anywhere in the world to access a work.

Carolyn Howard-Johnson is a Californian while Magdalena Ball lives down under. Together they have published…


Posted on August 3, 2011 at 2:38pm

Lillian Cauldwell and Carolyn Howard-Johnson Offer Fiction Writers Radio Opportunity

I thought my Book Marketer friends--especially the fiction writers among you--would be interested in this opportunity.


For Immediate Release

Contact: Carolyn Howard-Johnson


October 31, 2009

Lillian Cauldwell and Carolyn Howard-Johnson Partner To Offer Fiction Reading Opportunity

Lillian Cauldwell and Carolyn Howard-Johnson invite authors to participate in a frugal and… Continue

Posted on October 31, 2009 at 7:38pm

Plan Ahead for Free Online Writers Conference in Feb-March


CONTACT: Karina Fabian Phone: (805) 285-0108,

Ann Margaret Lewis Phone: (317) 755-2693

For Immediate Release

Carolyn Howard-Johnson Conducts Seminars at Free Online Conference

World Wide Web--Writers, editors, agents, and other publishing professionals from around the world are gearing up for the third annual Catholic Writers’… Continue

Posted on October 3, 2009 at 11:16pm

MaAnna Stephenson Interviews The Frugal Book Promoter for Free Podcast

MaAnna Stephenson will interview author advocate Carolyn Howard-Johnson on her series of Just the FAQs podcasts on Thursday, August 14. The interview will be available at and on iTunes sometime after that.

Stephenson is an author in her own right. Two decades of technical writing, web design and marketing… Continue

Posted on July 17, 2009 at 10:00pm

Two-Fer! Free Online Conference and Sample Media Release

Usually I adjust media releases for blogs so that they look more like articles or personal letters and that's really what they were intended for. Many bloggers and newsletter and Web editors just print them as-is--either because they don't know they can--even should--change them or because it is more work to do so. The other thing about media releases is that people often forget they can slant (should!) them toward current events. Thus, this is a two-for-one blog post for InkedIn-ers. (-: Hope… Continue

Posted on April 3, 2009 at 11:59am — 1 Comment

Comment Wall (75 comments)

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At 12:22pm on December 7, 2011, Fernando Sobenes said…

Hello Carolyn. My name is Fernando Sobenes and I want to invite you to read the prologue and the first two chapters of my novel: "The Evil Visitor" in my blog The Evil Visitor

Also you can watch the book trailer.

Best regards,


At 4:39pm on January 29, 2011, Author Collective said…
At 4:50pm on January 28, 2010, Gary Eby said…
Met you on VBT's feature today by http://magdalenabal l.blogspot. com/
Hope we can be friends. Want to try my new mutual Twitter Book process? Just let me know. Peace and Light: Gary Eby, author of The Eby Way.
At 5:13pm on April 2, 2009, Jo-Anne Vandermeulen said…
Yes, Carolyn, if your performance is anything like at the Muse Conference 2008, I'm looking forward to your session at PROMO DAY.

Jo-Anne Vandermeulen
Internet Promotional Manager/Professional Support Network for Writers
“You Write – We Promote” “Conquer All Obstacles”
At 1:19pm on February 20, 2009, Bert Martinez said…
Hello, I'm Bert Martinez, I'm looking to network with success minded authors. If you would like my free report 30 Strategies for Selling More Books just fill out the form below. I look forward to networking with you and if there is anything that I can help you with please do not hesitate to contact me.

You Were Created to Succeed!

Bert Martinez

For Email Marketing you can trust
At 6:40pm on January 15, 2009, Lisa Manyon said…
No worries -- we're all busy.
At 7:16pm on August 18, 2008, Lisa Manyon said…
Hi Carolyn,

I've updated the blog to include the ability to comment immediately -- only a year or so later. LOL. Hope al is well with you.

At 10:22am on July 24, 2008, Carolyn Howard-Johnson said…
Summer Poetry Reading at the Palisades

As you may know, I rarely read my poetry. It's certainly not from lack of love of the genre. But two very special poets have asked me to read at an exceptionally supportive bookstore in Pacific Palisades in a couple of weeks (info below). I hope you'll join us and support our efforts. I'll read a couple of poems from Tracings, a couple from my coming chapbook She Wore Emerald Then co-authored with Magdalena Ball. Maybe a couple brand new ones, too. Please mark your calendars.

&Carolyn Howard-Johnson will read from her chapbook of poetry, Tracings, Monday evening, Aug. 11, at 7:30 pm at the Village Bookstore 1049 Swarthmore Ave, Pacific Palisades, CA. Poets Alice Pero and Lois P. Jones sponsor ongoing featured readings called Moonday. Learn more at

I would like to take this opportunity to thank my mentor and inspiration, Suzanne Lummis. And please feel free to bring friends and fellow poetry lovers.
At 2:01pm on January 10, 2008, Carolyn Howard-Johnson said…
Milli, as you know I like to officially thank you in my Sharing with Writers newsletter. I always link to a page when I do that and throw in something that promotes the author who was nice enough to do something for me. One good turn deserves another. (-:
Thank you! Let me know!
Oh, and anyone who would like to subscribe to my newsletter, just send me an e-mail with "subscribe" in the subject line to (-:

At 7:47am on January 10, 2008, Milli Thornton said…
Hi Carolyn!

Lovely to hear from you and thanks for posting a comment on my page.

Check out my blog entry of today for another place authors can request a free listing of their book. The listing includes a large image of the book cover, a 25-word teaser and a 250-word synopsis, as well as a link to your author Website and blog.

Happy 2008,
Milli Thornton

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